Market leadership strategies. Netflix, Walt Disney, Wal-Mart, Apple Essay

Market leadership strategies. Netflix, Walt Disney, Wal-Mart, apple and Toyota - Essay ExampleA company that was able to achieve food market leadership following a protectd discipline was Toyota Corporation. Toyota was able to beat its US counterparts in the 80s and 90s by providing a superior product through operation excellence.The company makes car models of higher quality, violate performance, greater fuel efficiency, and better overall value than the competition. The Toyota cars through break through the years have become very popular because they retain better resale value than other car auto makers. Toyota gained a brand value that accumulated over the years. In the 21st century other companies including some American unbendables like GM have caught up to Toyota in terms of innovation, but Toyota still offers superior value than most companies in the auto manufacture. In 2010 Toyota continued to be the market leader in global sales with 8.418 meg units sold which repre sents an 8% sales increase in comparison with the previous year (Takahashi, 2011). Takahashi, Y. (2011). Toyota Global sales up 8%. Wall Street Journal. Retrieved July 7, 2011 from http//online.wsj.com/article/SB10001424052748703398504576101190281234486.html 2. A firm that was able to achieve market leadership using a generic strategy is Wal-Mart Corporation. Wal-Mart is the market leader in the retail industry delinquent to the fact that the company used a generic strategy focusing on make up leadership. Wal-Mart offers the trump prices across the board in the retail industry. ... It becomes difficult for such a corporation to sustain a consistent corporate culture when the firm has ninefold companies. The marketing efforts of the firm cannot be like because these firms serve different markets. A company that has been very successful at running multiple companies is Walt Disney. Walt Disney has modify into different sectors including the plastic film industry, toy market p lace, vacation properties, and its traditional base of operations park operation. The US theme parks are run differently than the Japanese Disney theme Park operation. Despite the challenges of running multiple companies Disney has been a very successful enterprise. 4. Apple has always enjoyed a great brand value due to the superb products the company manufactures. The firm created a reputation in the computer industry in regards to producing the best computer organisations in the industry. Steve Jobs and his managerial staff had the foresight and vision to make Apple a firm that produced some of the most innovative technological products in the world. Two of the mark key products the firm created which revolutionized the music and cellular industry were the iPod and the iPhone. The iPhone has become the industry standard in the smartphone segment. 5. Netflix is a firm that realized that the picture industry reached its declining stage based on the traditional system of offering movie rental out of a video store. The firm created a new innovative system to rent video to movie watcher. Their $7.99 monthly price for unlimited video rental using the power of the internet to drive the system simply revolutionized the industry. The company became the